🚀 Challenge The Future of Play 2025

Transform the future of play for youth engagement! 🚀 Showcase your innovation and compete on the global stage. Apply now!

Welcome to the Sport Innovation Challenge The Future Play


Is your startup BOLD enough to push past the boundaries of the status quo and drive innovation to create a brighter future?
 
created in 2015 by the International Olympic Committee and the Canton of Vaud
and
a venture and research network investing in human potential research and technology
 
are jointly calling on Startups and Scaleups Worldwide to join this Startup Competition for a chance to inspire and disrupt the Sports Industry.
 
The finals will be at the Olympic Museum in Lausanne Switzerland on 13 May 2025.
Win exclusive visibility with the IOC and Sports Federations, prizes including a cash of up to 10 000 CHF (TBC) and strategic partnerships.
 
Your startup /scaleup is developing disruptive technologies that can impact the sports industry worldwide and inspire the IOC and International Federations.
 
You can play a key role in one of the categories below, then ThinkSport and Anthropy Partners want to hear from you!
 

Choose from 3 categories

Engagement
Applications and technology that will increase engagement in youth sports

Youth sports haven't changed in decades despite the world changing around them. We are looking for solutions that lead to more engaging play options for kids with the goal of enhancing child engagement in sports and free play.
 





Accessibility
Applications in AI, Data Science & Computer Vision that make Youth Sports more accessible for kids and parents

Data sets that drive decisions in youth sports are limited and data sets for female and under-represented youth are almost nonexistent. We are seeking solutions that can tap into existing data sources, create new ones, and / or layer leading tech on top of data sources to gain new and novel insights to develop tools for parents, kids and administrators.
 


Safety
Applications and research that make youth sports safer so kids can play more often and later in life

Sport specialization at an early age and a lack of research into injuries in kids drives poor short and long term outcomes. Help us solve for this through innovations that address common and uncommon risks like TBI, joint injury, female health and youth development to shape safer youth sports engagement.

Timeline

Application Phase
14 February 2025 - 19 March 2025
 
Register now, select your field of interest, and submit your startup pitch deck!
 
•••
 
Selection
19 March 2025 - 25 March 2025
 
The Top 20 startups will be shortlisted by our expert professionals and invited to the Semi-Final.
 
•••
 
Semi-Final
7 April 2025 - 2pm CET
 

Every applicant is evaluated based on specific criteria (impact, feasibility, sustainability, originality, creativity and presentation scores).

2’ pitch / applicant (video recorded upon application)

3’ Q&A (Live)

 
•••
 
Final Event
13 May @ THE SPOT in Lausanne
 
Top 5 finalists will be chosen to pitch in front of a jury at THE SPOT, Olympic Museum in Lausanne.

2’ pitch + 3’ Q&A (Live on stage)

Prizes

  • 1st
  • 2nd
  • 3rd

1st

The Grand Winner will win:
  • 10 000 CHF (Cash or In-kind)!
  • A speaking opportunity at a panel at THE SPOT
  • Develop long-term strategic partnerships with the Sport Ecosystem

2nd

The 2nd place startup will win:
  • 6 000CHF (Cash or In-kind)
  • Develop long-term strategic partnerships with the Sport Ecosystem

3rd

The 3rd place startup will win:
  • 4 000 CHF (Cash or In-Kind)
  • Develop long-term strategic partnerships with the Sport Ecosystem

Final Event

The Final will be held on-site on 13 May at THE SPOT in Lausanne. The top 5 finalists will have an unique opportunity to pitch in front of the key decision makers of the Sport Industry, as well as a selected jury.
 
The results will then be announced at the end of the Final Event!